Assistant Professor April Kemp

AKempOffice location: Garrett Hall Room 88 (Sales Lab)

Office phone: 985-549- 3727

Email address:april.kemp@southeastern.edu

 

 

 

 

 

Brief bio:

Before joining the faculty at Southeastern Louisiana University, Dr. Kemp worked in sales and marketing positions for companies like State Farm Insurance, Target Corporation and Aramark Corporation. She enjoys bringing her experience and real-world examples to the classroom for students to gain a better understanding of marketing concepts. Dr. Kemp is the Co-Coordinator of the Professional Sales Program and the Faculty Advisor of Pi Sigma Epsilon and the College of Business Ambassadors. Her passion is to help students find opportunities to grow, connect with professionals, and get placed in internships and job opportunities.

Education:

  • PhD, Business Administration, Marketing Concentration, University of South Alabama (2020)

  • MBA, Marketing Concentration, Southeastern Louisiana University (2010)

  • BA, General Business, Southeastern Louisiana University (2007)

Selected publications:

  • Kemp, A., Gravois, R., Syrdal, H., & McDougal, E. R. (2023). Storytelling is not just for marketing: Cultivating a storytelling culture throughout the organization. Business Horizons, 66 (3), 313-324.
  • Crittenden, V., Crittenden, W., & Kemp, A. (2023). Influential entrepreneurs and entrepreneurial influencers: are they two sides of the same coin? Journal of Marketing Theory and Practice, 1-16, 2023.

Link to Full CV